The visitor is informed that a cookie may automatically be installed on the site and temporarily stored in memory or on his hard disk. A cookie is an element that does not allow the user to be identified but is used to record information relating to the user's navigation on the website.
Understanding the habits of modern consumers
Digital technology is changing customer buying habits ever more quickly. The result? Brands & retailers must stay informed, adapt and reinvent themselves to meet these new practices and expectations. To help you with this and to stay on top of these new trends, discover all our content.
Infographic : The Omnichannel Consumer in Supermarket Retail – Survey
Infographic : The Rise of Mobile in Supermarket Retail – Survey
White Paper: Portrait and Practices of Connected Consumers in Mass Distribution
Supermarket retail: 12 highlights from 2020 and trends of 2021
In this article we take a look at the 12 main developments that shaped retail activity in 2020 and the trends that emerge from them for 2021.
Unilever’s analysis of the transformation of shopping
Digitalization, omnicanality, visibility, customization… Thanks to Robin Evanno, E-commerce Manager at Unilever for answering our questions about the transformation of shopping and the new challenges facing brands and retailers!
Success of the drive, acceleration of delivery, services of the future: the latest trends in food e-commerce in France
Inventory of e-commerce in France, consumer behaviour and expectations, future services (or not?): here is what we have learned from the Drive 2018 Workshops
Mobile use in supermarket retail: consumer behaviour and expectations – survey
Smartphones have become an indispensable part of our lives and are increasingly used by French consumers for their daily shopping, according to our survey with Harris Interactive. Discover the profile of these strategic consumers in this article.
The omnichannel consumer in supermarket retail in 2020: a budgetbox & Harris interactive survey
Shopping habits are changing rapidly. Discover the behaviour and practices of consumers in supermarket retail in 2020, in the results of the new Harris Interactive & budgetbox survey.
4 new FMCG trends and how to apply them to your business
How do you meet the new and changing expectations of modern consumers and earn a special place in the heart of your customers?
Launching a new product to strategic e-commerce consumers
Covid-19: how do you adapt your strategy? Unilever & Barilla’s shared experience
In this webinar organised by budgetbox, Unilever and the Barilla Group shared their actions and best practices to adapt to this unprecedented time.
Lockdown and beyond: the impacts of Covid-19 on shopping practices in France
To help you adapt your marketing strategy to the changes caused by this turbulent period, discover our analysis of the impacts of the epidemic on consumers’ shopping practices.